Associate Director - BASES - Nielsen - Guangzhou

Job description
ABOUT BASES
BASES is the world leader in new product sales forecasting and initiative optimization. Our objective at BASES, a service of The Nielsen Company, is simple… to help our clients grow through successful innovation on their brands. Our people bring this objective to life via impactful consulting that capitalizes on BASES industry-standard forecasting models, our rich databases, and our proprietary analytical techniques. The world’s premier consumer marketers look to BASES to help them achieve better results from their innovation programs.

THE POSITION
As an Associate Director in BASES, you will be responsible of developing and managing Nielsen BASES’ business and client relationships by designing, selling, executing, and presenting market research studies to meet clients’ research objectives.

RESPONSIBILITIES
Prepares client proposals and study designs and estimates costs of projects
Reviews forecasts prepared by junior staff
Reviews the analytical plan and final estimates on sales forecasts
Consults with clients regarding research designs and general study concerns
Approves final client deliverables
Leads client meetings
Pursues new business from existing and potential clients
Meets individual revenue and contribution goals
Manages project workload and delegates work
Trains direct reports on the process flow from study initiation to completion
Supervises direct reports by answering questions, providing constructive and consistent feedback, and conducting performance appraisals in a timely manner
Commits to equal opportunity employment
Desired Skills and Experience
QUALIFICATIONS

Knowledge
Knowledge of Microsoft Word, Excel, and PowerPoint
Knowledge of statistics, research techniques, and experimental procedures
Knowledge of marketing research
Knowledge of in-market data

Skills
Analytical skills
Consultative skills
Customer service skills
Multi-tasking skills
Oral and written communication skills
Organizational skills
Project management skills
Fluent in both Mandarin and English

Education and Experience
Required:
Bachelor’s degree
Minimum of 8 years of experience in marketing research or a related field

Desired:
8+ years of experience in marketing research or a related field
Experience with Nielsen BASES’ services and forecasting models
Supervisory experience

Enter your email address:

Pass it on for Referral Bonus. Not the right role for you, but know someone we should meet? Share with him to earn $1,000 referral bonus.